The procurement team in Mindtree had a unique concern that the team wasn’t perceived as a partner to other teams within Mindtree. We needed to create a presentation which brought out the department’s roles & responsibilities in a friendly way. The presentation needed to cover the bigger picture of how procurement team is helping to make the company more efficient. We chose an animated video as a route!
Creative Director: Shweta Thakur
Relationship Manager: Alex Nigli
Film: Dhananjay Murty, Shivaram