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Intel Education supports India’s largest research led science fair – IRIS. IRIS is an annual science fair where school students from across the country submit their science projects and select few then get a chance to be a part of Intel ISEF in USA.

Our job as a social media agency for IRIS is to not just create a brand awareness for IRIS and drive participation, but to also generate the spirit of curiosity amongst children. We want to get them interested in science and encourage them to come up with more innovative solutions to our everyday problems.

Our efforts in this space has been very well appreciated by people and we have a very strong and growing community.

Team:

Creative Director:Shweta Thakur

Sales Director: Shinoy Thomas

Relationship Manager: Manasi Marathe

Digital: Prateek Kole , Dhananjay Murty

Design: Shivaram

 

While managing the brand’s social presence, we have many a times created facebook apps to be able to garner more user generated content. Infact, the biggest of them all was when we asked children to design the pin that Indian students who go to ISEF will exchange with students from other countries. Kids got an opportunity to show their love and support through this unique contest.

https://www.facebook.com/IRISNationalFair?fref=ts

Team:

Creative Director: Shweta Thakur

Sales Director: Shinoy Thomas

Relationship Manager: Manasi Marathe

IRIS National Fair had a very old look and feel for its original website. Like most 1990s websites, there were many gaps which were identified. The challenge was to make a website which brought out the energy of the event and appeal to the children. The website is also the only place to accept entries for the competition. Hence, it had to be supported by a very robust back end platform. All in all, it was one of those websites which had to look good, feel good and not give anyone a hint of the complex backend. UI & UX mastery we say!

Team:

Creative Director: Shweta Thakur

Sales Director: Shinoy Thomas

Relationship Manager: Manasi Marathe